In the modern baby product market, if your product wants to stand out, personalization is no longer an optional option, but a necessary path. Customizing silicone baby plates that suit your brand personality and company philosophy can enhance your brand image and achieve brand differentiation This guide will provide a detailed introduction to the entire process of customizing silicone baby plates, including the differences between OEM and ODM, key customization options, and precautions.
Why Custom Silicone Baby Plates Are a wise choice for Brands
Personalized silicone feeding products do more than look attractive—they reflect your brand’s values and help establish credibility with your customers. A thoughtfully designed plate can: Enhance your brand image by conveying a unified brand philosophy and safety standards to customers through adjustments in color, product shape, and logo placement Offer practical features tailored to your target demographic By customizing your own brand of baby plates, you not only provide a feeding tool, but also a channel to establish trust and recognition with customers.
OEM VS ODM: Choose the manufacturing mode that suits you
Before conducting product development, it is necessary to understand the differences between OEM and ODM.
OEM
OEM allows you to create products from scratch. You bring your own designs - whether it's sketches, 3D files, or concepts - and the factory will make them for you. This model provides the highest level of customization, but typically requires longer delivery cycles and higher minimum order quantities.
Most suitable for: companies with clear product positioning, deep understanding of products, ability to integrate company philosophy with products, and independent design capabilities
ODM
ODM， You can only choose from the existing products and designs of the factory and make minor adjustments based on them, such as customizing logos, colors, or packaging.
Best suited for: start-up companies or companies expanding new products.
Product customization process
Customizing silicone baby plates according to your brand requires a series of careful planning. Here is a rough breakdown step:
Step 1: Design and Concept Development
Firstly, define the shape, size, and characteristics of the dining plate. Does it have adsorption function? How many compartments should it include? Deeply communicate and collaborate with your team or supplier's design department to transform your graphic design concepts into digital models or 3D renderings.
Step 2: Material Selection
Choose food grade silicone that meets international safety standards as the raw material. Based on the desired product effect, decide whether to use matte or glossy finish, and choose the appropriate silicone hardness for your product according to its specific usage scenario.
Step 3: Mold making
After all the details have been communicated, the factory will develop the mold according to your requirements. The cost of mold making varies depending on the size and complexity of the product
Step 4: Sample Production
Once the mold is ready, a prototype is made. This is your chance to review the color accuracy, flexibility, suction performance, and branding details. You may go through 1–2 rounds of revision to get the sample just right.
Step 5: Testing & Certification
Before full production begins, ask the supplier to perform safety and compliance testing. Key certifications include:
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FDA
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LFGB (German food contact regulation)
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BPA-Free labeling
Step 6: Mass production
After the sample is approved, mass production begins. The quantity of products in your order determines the length of the production cycle, which is usually 7-20 days. Reliable manufacturers will conduct online inspections and post production quality control.
Step 7: Customized Packaging
This is the medium through which you convey your brand philosophy and values to the outside world.
Options include:
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Printed kraft boxes or recyclable paper sleeves
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Zip bags with hang tabs
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Custom instruction manuals or thank-you cards
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Multi-language packaging for international sales
Step 8: Delivery and Service
After the product is ready, you need to choose the logistics service that suits you. Trade terms include FOB, DDP, EXW, and these three services. If you have your own freight forwarder, you can choose EXW. If you have independent customs clearance capabilities, you can choose FOB. If you do not have independent customs clearance capabilities or want convenience, you can choose DDP to deliver directly to your doorstep. You need to prepare all the necessary documents for export in advance.
For more information refer to the following links:
https://www.yscsilicone.com/news/from-factory-to-fulfillment-the-complete-oemodm-supply-chain-of-silicone-baby-tableware-ysc/
What Customization Options Are Available?
Here’s what you can typically personalize when developing a silicone baby plate:
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Color: Match any Pantone shade
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Shape: Round, bear-shaped, cloud-style, etc.
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Compartments: 1 to 4 divisions depending on age group
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Suction base: Optional anti-slip function
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Logo: Debossed, printed, or laser-etched
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Material hardness: Adjust flexibility and durability
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Finish: Matte, glossy, or textured surface
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Packaging: Choose biodegradable and environmentally friendly materials, determine the positioning of your product, and create a unique packaging design that fits your brand's color and logo, conveying brand values and concepts, and creating differentiated packaging to make your product more easily recognizable
Common Pitfalls to Avoid
Even the best custom projects can go off track. Here are common issues—and how to prevent them:
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Color mismatch: Request real-life samples or pre-production color swatches
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Poor communication: Choose a supplier fluent in English and experienced with overseas clients
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Hidden mold costs: Always confirm tooling fees upfront
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Shipping delays: Build in buffer time for production and customs clearance
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Missing certifications: Ask for third-party lab reports—not just verbal promises
How to Choose a Reliable Manufacturer
A good supplier is not only reflected in products and prices, but more importantly, in comprehensive services. How to find reliable and long-term cooperative suppliers can start from the following aspects:
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Transparent communication and clear documentation
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Willingness to provide samples and certificates
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Flexible MOQs suited to your business scale
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Experience with exporting and retail compliance
- Positive reviews or case studies from other clients
Arrange a video call or request a factory visit before placing an order.
A good brand is one that parents and children can remember and feel safe and reliable, whether you are launching new products or improving existing ones, spending time designing something unique can make you stand out in a constantly growing market.
Post time: Jul-26-2025